Wednesday, 1 June 2011
A History of 1950's Makeup
(A snippet from the 'Retro Makeup Book')
"After the conservative years of WW11 came to an end and the cosmetics industry caught back up with demand, makeup styles took the biggest turn seen to date. Along with bright coloured kitchen appliences and couches, came bright and shapely makeup, with well defines eyebrows becoming the look of the day"
The base for the 50's style makeup was a foundation cream, creating a pale, mask-like complexion which was topped off by patting on a flesh coloured powder to set it. Once your base was set, then "slowly, comes the metamorphosis"
The eyebrows of the 1950's were mostly thicker in the inner corner and then tapered out to a clean point. But they varied in styles; the inner corner could be rounded or squared. The ascent could be a straight line or pointed to a peak. A gradual rounded eyebrow was very popular, as was straight! It was customary to take what you had, tweeze it to a clean line and then use a pencil to darken in and possibly thicken.
The most duplicated look of the era is Marilyn Monroe's. Her blond 'bombshell' image, complete with sultry red lips and thick eyeliner, is one that has been sought after for many years.
By following these simple steps we will help you capture the essence of the 50's Bombshell look, with her glowing skin and sultry eyes.
The Bombshell (Retro Makeup Book p.82)
- Apply a light, neutral Eyeshadow to the entire eyelid. Then apply a fine layer of a brown colour, like Besame Eyeshadow in Socialite Brown, to the upper eyelid. Be sure to concentrate the colour in the area of the crease of the eyelid.
- Using a black pencil eyeliner, like the Besame Masterline in Kohl, draw a soft line that begins at the inner corner of the eye and runs along the lash line of the upper eyelid to the outer corner. Draw a small wing out that begins just above the outer corner of the eye. This naturally gives a rise to the appearance of the eyes. If the wing is too low, it makes the eye appear to droop.
- Add three or four single eyelash clusters to the outer corner of the eye to increase the doe-eyed effect. Finish the eye makeup with a conditioning black mascara, like the Besame 1930's Mascara, one of the most natural mascaras on the market.
- Use a warm bronzer (the Besame Eyeshadow in Socialite Brown can also be used for this) below the cheek and on the lower part of the apple of the cheek, to add contour. Always blow on the brush to dispel some of the powder before applying it, otherwise you'll get a mass of colour which will look unnatural and be hard to blend. You can always add more colour, but it's harder to take it away.